The future of Mystery Shopping

The HUNT - Finalist on the Gamification Europe Awards

The future of Mystery Shopping

Finalist on the Gamification Europe Awards

Are you ready?

Increase your employee engagement and customer experience, play the game!
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BONI supermarkten - The Netherlands
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First National Bank - South Africa
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DEEN supermarkten - The Netherlands

Mystery shopping & Gamification

INPROVE has re-engineerd mystery shopping with its gamified solution – The Hunt. It’s Fun, provides training on the job and it has a great competitive element. Which team creates the best customer experience, which team reveals the mystery shopper? Play The Hunt and boost your customer experience and employee engagement.

The HUNT - The future of Mystery Shopping | Inprove

What our customers and players say

Say it has a positive impact on customer experience in their store

Say it boosts team engagement

Why The Hunt?

Give your employee engagement a positive energy boost! It’s up to the employees to reveal the mystery shopper. The Hunt focuses on the positive results of an experience and the desired behaviour that an employee demonstrated. Did the mystery shopper have a memorable experience and did he/she receive the best possible service? If so, the mystery shopper will return to the store to put the employee in the spotlight. Who will reveal the most mystery shoppers; who is most up to date on the brandpromise and brandvalues and which store creates the best customer experience?

For which type of business?

The Hunt is for everyone and every industry. Whether it’s a bank, hotel, restaurant or retail store, the game can be applied anywhere. The only strict rule is that all team members and as many locations as possible participate in The Hunt because you need some solid teamwork to win!

How we work

Designer 1
Game design

Together with our puppet master you develop the game plan. Which scenario’s and how will teams work together?

Fast Working
Video trailer

To launch the game with impact and get the team filled up with energy we develop a kick-off video trailer  

winner 2
Let's play!

Mystery visits will be conducted based on predefined scenario’s incl. triggers and codewords 

Online Presentation
Consultancy

When the game is finished all data will be carefully analysed and a compelling consultative report will be shared.

Game design

Together with our puppet master you develop the game plan. Which scenarios and how will teams work together?

Video trailer

To launch the game with impact and get the team filled with energy we develop a kick-off video trailer  

Let's play!

Mystery visits will be conducted based on predefined scenarios including triggers and codewords 

Consultancy

When the game is finished all data will be carefully analysed and a compelling consultative report will be shared

The game plan

To understand the game plan we must contact the puppet masters who manage the The Hunt. Most often they are members of our design team, but that is not always the case, it can also be you. The puppet-master makes dynamic changes to The Hunt based on player interactions. They secretly work behind the scenes while the mystery shoppers are interacting with the players.

Another indispensable aspect is an interactive platform (Speakap, Whatsapp, Facebook) or another internal platform for all your communication, videos and pictures. In this way teams can play together and/or against each other which drives excitement and engagement.

Start now! Or regret later.